A recent report suggests that Samsung might not introduce the Galaxy S24+ next year. The Elec cited anonymous sources as saying that the Galaxy S24 and Galaxy S24 Ultra will be the only premium S series for 2024. It’s possible that this choice was made due to the “Plus” model’s disappointing sales performance.
Since the introduction of the Galaxy S10 lineup in 2019, Samsung has made it a tradition to launch three new flagship models of the Galaxy S series each year. Following the release of the Galaxy S9 and Galaxy S9+ in 2018, the company introduced the Galaxy S10e, Galaxy S10, and Galaxy S10+ in that same year. Since the year 2020, there has been a regular S model, as well as an S+ and an S Ultra. In the same vein, the business is getting ready to release three new variations of the Galaxy S23 series on Feb 1.
Despite this, Samsung is rumored to be working on the Galaxy S24 and Galaxy S24 Ultra, both of which are scheduled to be released in 2024. The new report indicates that these two gadgets have moved on to the preliminary stages of development and have been given the internal codenames DM1 and DM3, respectively. The company has abandoned the development of the DM2, also known as the Galaxy S24+, which had been part of the initial plans.
It’s possible that Samsung made this choice because of the disappointing sales of the Galaxy S22 Plus. GfK, a company that specializes in market research, found that the Plus version of the Galaxy S22 accounted for only 17% of overall shipments during the previous year. On the other hand, the normal and ultra variants were responsible for 38% and 45% of shipments, respectively, of the total products shipped.
It seems likely that Samsung will benefit in more than one way from the decision to ditch the ‘Plus’ model from its flagship Galaxy S series. The move may not only save the company resources that would have been spent on its development, but it also has the potential to earn more cash for the company by steering customers who desire a larger display towards the more expensive Ultra variant.
The main difference between the base model and the Plus model is that the Plus model has a larger screen and a larger battery. It would appear that the majority of customers do not feel that it is worthwhile to pay more for it. While on the other hand, the Ultra model is in most advanced. It combines everything that is great about Samsung, including support for the S Pen, the brightest display, and the greatest cameras. When you think about it, limiting the release of the Galaxy S24 and Galaxy S24 Ultra to the next year makes a certain amount of sense for Samsung.
In addition, rumors have it that Samsung is looking into ways to cut back on the number of Galaxy A models that it offers in its entry-level lineup. According to recent reports, the company would keep releasing new Galaxy A1x, A3x, and A5x models in the next months. However, it is possible that it will end the production of the A2x series. If Samsung were to cut back on the number of handsets that don’t perform well in terms of sales, the company’s profitability would likely improve.
However, after ignoring the Galaxy S22 FE, it is possible that it will bring back its Fan Edition series of more reasonably priced flagships. It is not quite apparent at this time whether or not Samsung intends to release a Fan Edition model of the next Galaxy S23 series of smartphones.
There is, of course, a significant amount of time left for Samsung to reconsider this decision. It’s also possible that Samsung hasn’t started working on the Galaxy S24+ yet, despite the fact that it’s still on their product roadmap.